Restaurant Brand Review: Beisser

Martin Oberhaueser, through Mutabor Design brings us Beisser. Here’s the run down:

Beisser GmbH & Co. Kg is a traditional company with a reputation for the finest meat products in Hamburg. For over 175 years, the family-owned business has stood for outstanding quality. At Beisser, tradition and innovation go hand in hand.

This combined approach is reflected in the overall brand appearance. Tradition is reinterpreted in an authentic and original way and thus reflects the basic values of the brand. Stationery, packaging range and shop design have been completely redesigned to create a new market presence.

The full set of icons really pulls this branding out from the masses. The strong color palate of red and deep grays creates a strong identity that doesn’t need gimmicks to stand out. Simply great design here.

The project itself is quite extensive.

Discuss this Project

2 Responses

    1. Hey Teresa,
      Thanks for stopping by. Be sure to follow on twitter @vigor too! Not all of this is ours of course, but I love showcasing amazing restaurant branding work on the blog along side my work as well. Thanks for commenting and be sure look out for my book FIRE IT UP coming out next month! 😀

      Cheers!

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

The Forktales Podcast™: Interviews with restaurant industry leaders and visionaries

Restaurant and advertising industry headlines and thinking

Reviews of restaurant experiences from around the globe 

Reviews of our favorite design, business, & restaurant books

Our favorite typography and fonts

Inspiration in your inbox

Get the latest inspiration in your inbox every Monday morning, for FREE!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

Delicious Bits in your Inbox!

Get the latest and greatest content delivered to your inbox for free!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.