“The Bell” – Taco Bell’s Pop-Up Hotel & Resort Branding
If you've kept your eyes on the news lately, chances are you've picked up on this st…
Restaurant and Beverage Branding Inspiration
Lydia Honey Branding & Packaging Design by Bill Pappas
Lydia is a raw honey product from the Greek mountains, a naturally rich and biodiver…
Yumee Late Night Delivery Service ReBranding by The Small Monsters
Yumee is a Montreal-based late night delivery service that started out delivering ch…
Sacré Bistro Restaurant Branding & Menu Design by Studio Plastac
The logo for Sacré Bistro is inspired by the corner facade of the building the resta…
Hiatus Tequila Branding & Packaging by Lyon & Lyon
The concept around Hiatus Tequila is centered around the idea of space, like the kin…
Citizen Sprout Cafe Branding, Interior Design & Packaging by Project M+
Citizen Sprout is a cafe in Los Angeles that specifically targets young families by …
Articles, interviews & news
Why it’s Time to Can the Restaurant Spokesperson
Latching your brand to a celebrity or spokesperson is a tempting proposition. In theory it leaps a brand ahead in the authenticity game by having someo…
Here’s the real restaurant marketing magic bullet
Originally posted on the INVIGORATE blog at Vigor » There is a burning need in restaurant marketing. I hear about it daily. If I distill it down to …
Run Studio Run – New book by Eli Altman of A Hundred Monkeys
Hey friends! Our pal Eli Altman just announced the Kickstarter for his new book, Run Studio Run. (Checkout our podcast episode with Mr. Altman here) Th…
The Pantone Color of the Year, and what it means for restaurant branding
Ultra Violet. Pulled from the Pantone website, here's what they have to say behind their choice this year: Complex and contemplative, Ultra Vio…
Target a demographic, and kill your brand
Originally posted on Vigor & Medium I was sitting in a restaurant in San Jose not too long ago having a deep discussion about marketing and bran…