Bandoola Bowl utilizes a mesmerizing display of patterns to capture the different textures and ingredients found in their salad bowls. Focusing on the flavors of Southeast Asia, the visual identity feels tropical and slightly exotic in its color choices and organic freeform patterns. This booming visual voice is sophisticated through the use of ample white space, strongly structured typographic layouts, and the clever use of a bowl shape container element. A gorgeous, transitional serif serves as the logotype and as a headline weight, and creates a larger divide between the refined and rugged elements of the identity, creating a lovely interplay between the two ends of the spectrum.
Bandoola Bowl Fast Casual Restaurant Branding by Ioana Balasa.