Bangras, a highly loved Indian dish, find some modern vibrancy with this package design. The packaging breaks the molds of expected Indian style design elements and instead takes a highly clean design with bright colored type over top of high contrast, dark photography.

“Instead of creating packaging, each sausage has a unique henna print in edible ink. Every Bangra is packaged in its own skin.

A simple protective sleeve and tray holds the sausages together and shows off the product. Whether the sausages are seen on a barbecue, deli counter or beneath the sleeve of the pack, Mr Singh’s Bangras will always stand out as the original Indian sausage.”

Designed by The Partners and found on The Die Line.