Starbucks has set the bar very high and the other major players in the coffee space are struggling to keep up. Seattle’s Best tried partnerships with various retailers to push their goods with some success, but it seems like they want to take it a step further with their own branded experience with a drive-through window just like their parent company, Starbucks, and rival, Caribou. After rebranding a few years back, Starbucks really came into its own as a coffee brand. With a fresh, vibrant look to oppose the calming, cool look of Starbucks, Seattle’s Best has it’s own vibe and story to tell.
I’m not aware of who designed the building or supporting promotional graphics. Please comment if you know who helped put this together so I can give proper credit.
