485 Design designed this black and white, no nonsense cafe identity from logo through packaging and everything in between. The cafe’s brand uses bold typography with a slight distress, and a black and white palette to make a statement about their attitude. It visually communicates a direct, confident vibe, while injecting moments of pride. The design for the mobile coffee shop is a game changer. It’s fresh, new, and in the style of the cafe’s brand. I’d love to hear your thoughts. Please share!