Design with delicious intent.™

Mt Atkinson Coffee

Mt Atkinson cafe coffee branding by 485 Design in New Zealand

485 Design designed this black and white, no nonsense cafe identity from logo through packaging and everything in between. The cafe’s brand uses bold typography with a slight distress, and a black and white palette to make a statement about their attitude. It visually communicates a direct, confident vibe, while injecting moments of pride. The design for the mobile coffee shop is a game changer. It’s fresh, new, and in the style of the cafe’s brand. I’d love to hear your thoughts. Please share!

MtAtkinson_ceramic

MtAtkinson_grid1

MtAtkinson_ceramics

MtAtkinson_cart

MtAtkinson_coffee

MtAtkinson_cups

MtAtkinson_poster

MtAtkinson_pour

MtAtkinson_web2

MtAtkinson_web1

MtAtkinson_typestories

MtAtkinson_type

MtAtkinson_packs

MtAtkinson_colours

MtAtkinson_script

MtAtkinson_logo

 


Joseph serves as principal and creative director at Vigor, a restaurant and beverage branding and marketing firm, and curator/author/podcaster/host for Grits X Grids.

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