The team at Sabbath approached the brand identity design for Seis Chiles, a mexican grab-and-go restaurant in Monterrey Mexico, with a simple, upscale approach. The use of strong grid structures, reserved typography, and post production techniques gives the brand an air of confidence. The color palette is minimal which allows for the grid structure and typography to create the hierarchy in the design. I especially enjoy the cobalt blue’s interaction with craft paper texture and color.
Designed by Sabbath