Design with delicious intent.™
READING

Oysters & Co bar and restaurant branding

Oysters & Co bar and restaurant branding

Oysters & Co seafood restaurant and bar branding and design by Monotypo in Mexico

Black and white colors are a simple palette, but so powerful. They create a dramatic, confident look and that’s exactly what’s happening with the brand identity design for Oysters & Co.

Oysters & Co is a beer bar and grill in Mexico. The brand leverages detailed realistic illustrations of product throughout the many touch points. It’s spearheaded by a watercolor illustration of a jockey riding a fish – a surrealistic take that conveys a vibe and context to the restaurant itself. The typography is simple and strong classic serif type that’s used in simple layouts that adhere to a grid. This creates a disciplined, upscale look and feel that complements the illustrations perfectly.

Designed by Daniel Barba of Monotypo

00c37b27934417.5636d03c0cefb

0dad6127934417.5636d03b75297

 

40a14327934417.5636d03ba635d

55f67627934417.5636d03c4f002

78dbd527934417.5636d03b8859d

85d34a27934417.5636d03b7d11f

532a0d27934417.5636d03b936f4

644ea727934417.5636d03ba4b08

 

11363f27934417.5636d03c14994

46673f27934417.5636d03c560e3

45817127934417.5636d03c3e93b

57833327934417.5636d03bedde1

 


Joseph serves as principal and creative director at Vigor, a restaurant and beverage branding and marketing firm, and curator/author/podcaster/host for Grits X Grids.

RELATED POST

COMMENTS ARE OFF THIS POST

INSTAGRAM
G&G on the Gram
Get The Bits delivered to your inbox weekly!

No need to keep checking back, we'll deliver all the previous week's posts in our weekly digest email called The Bits. It's free and easy which means there's no reason to not subscribe.