Hillrock Distillery Bourbon branding & package design

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Some say the classic never die. We hope they’re right. Hillrock Distillery’s brand identity and packaging design is a beautiful display of classic design aesthetic. From typography through graphic elements and illustration, the distillery takes on a look of fine heritage which sets an expectation of the amber liquid inside the bottle. It’s strong, regal and bold in its delivery with respect paid to the land and craft throughout the other touch points.

Designed by Casey Martin while at Monument Partners

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