The one, the only, the legendary, Paula Scher. Paula is a designer and partner at Pentagram, and has worked on many well-known and loved brands, like Shake Shack, Tender Greens, and (we found out this podcast!) Truvia.
On the show we talk about Paula’s special place in her heart for Hershey’s chocolate, how food inspired form and color during her days at CBS Records, and we learn her favorite food to make is paella.
Abstract Documentary on Netflix https://www.netflix.com/title/80057883
The Tender Greens Case Study https://www.pentagram.com/work/tender-greens?rel=sector&rel-id=6