Hato is a refined Asian cuisine-serving restaurant with multiple locations in Switzerland. Allink describes their work for Hato as an expression of the playful and artistic qualities of chef Nathan Dallimore. The restaurants’ name is used as the main design element throughout the printed and interior touchpoints, appearing in expressive lines in some applications, mirroring the concentric rings on a tree stump, and in clean, geometric concentric lines in other applications, suggesting the duality of Hato’s crafted sophistication. It can also suggest the refinement of the cooking process that takes place here. This logo, worked into tabletops, interior partitions, and window vinyls begins to take on a life of its own as a pattern.
Hato Branding, Packaging & Interior Design Allink.