Design with delicious intent.™

Milton Star Ciders Packaging by lg2

Artisanal, bright, and fun; this rebranding of Milton Star visually reflects these three aspects with tact. The use of bold illustrations with a fully custom, handwritten typeface mesh to create a small-batch aesthetic typically found at country fares but with a youthful flair. All of these eclectic elements are then elevated with strict color blocking that creates a solid visual foundation to tie it all together.

A refreshingly thought-out kit. Milton Star Ciders Packaging by lg2.


Chia-Yu is a senior designer with an illustration problem he tries not to confront or talk about at Vigor, a restaurant & beverage branding & marketing agency. His love of strange design quirks, sci-fi creature designs, exotic foods, Asian whiskeys, and dry humor makes him equal parts weird and surprisingly adept at navigating client requests. He writes here occasionally to please his boss(es).

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