Flé-Flé is a fast-casual Lebanese restaurant located in New York City. Macaroni Creative developed a brand identity system that revolves around their fresh ingredients while highlighting the geometric mosaic work in Lebanese culture. I especially love this patterning; the bright colors and radial symmetry of each ’tile’ adds a lot of energy to the visual language, and much of these devices can be found across the menu system and additional packaging.
Fle-Fle Grill Restaurant Branding by Macaroni Creative.