Bowl & Basket Branding and Packaging by Pearlfisher

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We are feeling a little snackish today! That’s why we are bringing to you all one of our current favorite retail brands out there. Of course, Pearlfisher had to be the brilliant mind behind ShopRite’s new brand, Bowl & Basket.
With a sophisticated and natural design, this brand is definitely disruptive in the category of low budget retail brands. Everything about this brand feels natural and appealing, The logo, though simple, reflects the straightforward and approachable values of B&B; the ampersand resembles a bowl, and the rectangular solid color in most of the packaging stands as a symbol of a table where people gather to share nourishing food.

Bowl & Basket Branding and Packaging by Pearlfisher


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