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Bowl & Basket Branding and Packaging by Pearl...

Bowl & Basket Branding and Packaging by Pearlfisher

We are feeling a little snackish today! That’s why we are bringing to you all one of our current favorite retail brands out there. Of course, Pearlfisher had to be the brilliant mind behind ShopRite’s new brand, Bowl & Basket.
With a sophisticated and natural design, this brand is definitely disruptive in the category of low budget retail brands. Everything about this brand feels natural and appealing, The logo, though simple, reflects the straightforward and approachable values of B&B; the ampersand resembles a bowl, and the rectangular solid color in most of the packaging stands as a symbol of a table where people gather to share nourishing food.

Bowl & Basket Branding and Packaging by Pearlfisher


Maria is a designer, creative, and human currently working at Vigor where she creates amazing branding and marketing alongside her extraordinary team. After leaving her hometown Bogota, Colombia, she ventured herself to the humid lands of Atlanta, GA. Where she is growing professionally and personally. Being a type 4 on the enneagram she sees life and creativity as a way to catalyze the world's beauty and strives to create things that arouse emotions in people, or at least a giggle. In her free time, she loves being outside, creating collages, and indulging herself in art, design, and anything creative that enhances her romantic views of the world.

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