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Double Dealer Branding by The Made Shop

Double Dealer Branding by The Made Shop

Double Dealer is an underground cocktail bar in New Orlean’s historic Orpheum Theatre. The creative genius at The Made Shop created an extensive and robust brand identity that resides in the playfulness and mischief of mystery and surprise of one of the few underground establishments in New Orleans.
All the brand identity was inspired by the name Double Dealer, the theatrical aspect of the venue, and the 1920’s underground scene and literary journal that circulated in the South. What we love the most about this project is how everything is designed to surprise and delight the audience with hidden little messages over all the touchpoints of the brand. From the mysterious sign, or lack of it at the entrance, to the theatre inspired signage, and wallpaper in the bathrooms, everything is thoroughly designed and filled with meaning.

Double Dealer Branding by The Made Shop

 


Maria is a designer, creative, and human currently working at Vigor where she creates amazing branding and marketing alongside her extraordinary team. After leaving her hometown Bogota, Colombia, she ventured herself to the humid lands of Atlanta, GA. Where she is growing professionally and personally. Being a type 4 on the enneagram she sees life and creativity as a way to catalyze the world's beauty and strives to create things that arouse emotions in people, or at least a giggle. In her free time, she loves being outside, creating collages, and indulging herself in art, design, and anything creative that enhances her romantic views of the world.

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