Zeppelin Station Food Hall Branding & Design by WunderWerks

Food halls have a problem – while eclectic branding seems charming, it also creates chaotic spaces in which loud signage competes for guests’ attention. Zeppelin Station faced the challenges of any food hall or train station – ensuring guests could easily navigate and engage in a setting filled with various vendors, bars and retailers. We went against the visual clutter traditionally associated with market halls and created a design system that was streamlined and interactive. The result is a cohesive space that helps guests navigate, explore, discover and enjoy no matter what part of their journey they are on.

When we were tasked with creating a next-generation food hall and train station along the RTD A Line we knew we wanted to approach the project differently. The space presented a number of challenges: nine vendors of varying backgrounds serving different foods, two bars and three retail concepts; all organized around a central kitchen with limited sight lines. We  needed to make sure that the space worked well for travelers, families and workers as a highly-functional public commons. At the end of the day, the project  was private funds funding a public amenity and had to be addressed as a civic space.

Zeppelin Station Food Hall Branding & Design by WunderWerks.

The Forktales Podcast™: Interviews with restaurant industry leaders and visionaries

Restaurant and advertising industry headlines and thinking

Reviews of restaurant experiences from around the globe 

Reviews of our favorite design, business, & restaurant books

Our favorite typography and fonts

Inspiration in your inbox

Get the latest inspiration in your inbox every Monday morning, for FREE!

Delicious Bits in your Inbox!

Get the latest and greatest content delivered to your inbox for free!