This lovely little brand package for a cafe includes interior design, packaging design and advertising all surrounding a minimalist, yet unique logo/brand design. Designed by Isak Winther, Te & Kaffi is a 10 year old cafe located in Iceland.
The logo is a rendering of two cups super imposed over top one another. It creates a unique mark that pops in its simplicity. From there, the brand is extended with the same minimalist ideals making it clean, crisp and strong. The alteration of the logo to mimic a cow’s udders for the milk packaging is especially noteworthy.