Villandry Kitchen Branding

Earthy and simple, the brand identity for Villandry Kitchen uses the textures of natural woods and the products and goods themselves to define their brand. The brand is a culmination of packaging and a kitchen-style restaurant. Everything is clean and simple; easy to read and understand, but it stands out on it’s own as a warm, inviting experience. Designed by Edge & Barrett, they have this to say:

With a food store, bakery, restaurant and bar, Villandry has grown to become a celebrated culinary institution located on Great Portland Street. Edge and Barrett were approached to help extended their gourmet heritage with Villandry Kitchen, a new concept in high street eating and shopping.

Using Villandry’s history as inspiration, Edge and Barrett designed a heritage led logo with a modern edge that was adaptable enough to be applied to all arms of the business. As well as menu design and other brand literature, we were also involved in creating the interior concept in association with the architects and designing all external signage and marketing material to launch this new venture.

Discuss this Project

2 Responses

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

The Forktales Podcast™: Interviews with restaurant industry leaders and visionaries

Restaurant and advertising industry headlines and thinking

Reviews of restaurant experiences from around the globe 

Reviews of our favorite design, business, & restaurant books

Our favorite typography and fonts

Inspiration in your inbox

Get the latest inspiration in your inbox every Monday morning, for FREE!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

Delicious Bits in your Inbox!

Get the latest and greatest content delivered to your inbox for free!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.