There is something about strong, bold typography in restaurant branding that really jumps out at me. I think it breaks the monotony of overused imagery and let’s the pieces “speak.” Slowly Does It is a food brand whose identity is based on typography and good copy writing. Well done by Berg.
Yes! The type does a perfect job here. The layout of the name dwindles in width and also seems fragmented, which slows you down reading it. Very cool!