The brand identity for Saloon harkens to old style layouts and typography to bring in that true Saloon feel. Simple script typography marks the core logo while sans-serif layouts in tight columns make for easy readability. Great work by OAT.
The brand identity for Saloon harkens to old style layouts and typography to bring in that true Saloon feel. Simple script typography marks the core logo while sans-serif layouts in tight columns make for easy readability. Great work by OAT.
Grits & Grids® is a curation and critique of the world’s most remarkable restaurant, beverage, and hospitality branding, advertising, and design projects. Read more about this project »
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