Share Post:

Share on facebook
Share on linkedin
Share on twitter
Share on pinterest
Share on email

Pentagram’s work for Bar Americain is a study in classic, art deco style typography, simple structural layouts, and a semi-modern twist to give a fresh angle. The type is simple, but treated with layers of colored borders giving it texture and a bit of life. The deep hued color palette translates well into other applications, and sets up the use of oversized logo treatments on accompanying pieces like menus, matchbooks, and folders.

Bar_Americain_02

Bar_Americain_03

Bar_Americain_04

Bar_Americain_05

Bar_Americain_06

Bar_Americain_07

Bar_Americain_08

Bar_Americain_09

Bar_Americain_10

Discuss this Project

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

serving up News, Projects, ideas, tools, inspiration directly to your inbox every week

Why try to remember to check back every week? Get all the greatest bits from Grits & Grids® delivered to your inbox every Monday morning, for FREE.