Black and white may seem stark and lifeless, but that combination adds a base for colors to pop when it comes to design. In the brand identity for Svenningsen, that base pushes the subtle pastel colors that represent different flavors of the chocolate.
Svenningsen Nordic Chocolatier has a simple, minimal color palette and design aesthetic that’s fueled by strong typography and basic layouts. This aesthetic let’s imagery, texture and other elements stand on their own in their beauty.