Full of Luck Club chinese restaurant branding

The brand identity for Full of Luck Club is full of awesome. The brand is an exploration of fresh, pastel colors and new patterns, and typography. Based in Singapore, Full of Luck Club 福乐 by Li Bai is modern Cantonese kitchen that creates authentic Chinese comfort foods with a heavy helping of good luck. The identity has a charmed sort of feel. It celebrates a happy tone with letterforms that challenge conventions, while maintaining strong layouts for readability and good foundation.

Designed by Studio Bravo


The Forktales Podcast™: Interviews with restaurant industry leaders and visionaries

Restaurant and advertising industry headlines and thinking

Reviews of restaurant experiences from around the globe 

Reviews of our favorite design, business, & restaurant books

Our favorite typography and fonts

Inspiration in your inbox

Get the latest inspiration in your inbox every Monday morning, for FREE!

Delicious Bits in your Inbox!

Get the latest and greatest content delivered to your inbox for free!