Hide features a look that encapsulates subtle elegance, relying heavily on textured, luxury printing treatments across their menus. The brand feature no colors at all, save for the colors of the menus themselves, creating a look that would be considered stark were it not for the nature-inspired motifs pressed into the menus. These hyper-realistic motifs contrast with an ultra-modern geometric san serif as the main typeface, visually representing a meeting of modern and traditional.

Hide Brand Identity, Print Design & Art Direction by Here Design Co.