Aecorn Aperitifs is the sister brand to Seedlip, which we’ve written about on Grits and Grids before. Like Seedlip, these aperitifs are non-alcoholic and features the same illustrative/typographic style established in the parent brand. Pearlfisher looks again to the natural world for inspiration, focusing on moths and butterflies as the characters for each aperitif varietal.
We took all the elements provided by the Æcorn team and wove them into a story of duality – the levity of the butterfly and the foundation of the oak, a key ingredient of each varietal. The team at Æcorn shared an aphorism that says, “From small acorns, mighty oaks grow”. This set us on the path for the brand to cover new territory as a nature company, establish brand world touch-points and breathe new life into the aperitif drinking occasion.
Æcorn Aperitifs Branding & Packaging Design by Pearlfisher.