Sparkling XO is an interesting combination of French sparkling wine and aged cognac targeted specifically for the urban party crowd. It’s unique bottle packaging and (something we don’t usually feature) marketing kit really expand on the mood and amp up the product. Copy cleverly mixes French and English phrases to communicate the drinks’ origins, while rowdy party photography gives the brand the edge it needs and stand out on the shelves and relay the occasion. It’s a bit scandalous and a little raunchy, but that’s part of what makes Sparkling XO’s look so eye-catching and different.
SparklingXO Sparkling Cognac Brand and Packaging Design by DesignRanch.