Fortnum & Mason’s Chocolate Packaging Design by Design Bridge

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For Fortnum & Mason’s chocolate packaging, Design Bridge wanted to treat each delectable sugary treat like a precious bauble. Like fine jewelry, each confection is crafted with precision and delicacy. It was only fitting to create boxes to house these gems that is reminiscent of fine, fabric-lined jewelry boxes. Given that Fortnum & Mason was founded in 1707, Design Bridge looked to that historical period for imagery inspiration. They dove into wallpapers and textiles influenced by Georgian Styling, featuring a menagerie of English plants and animals. The result, well, I don’t think I can say it better than Design Bridge can: “The resulting design captured the magic of the regency period without feeling like a pastiche of a bygone era.”

Fortnum & Mason’s Chocolate Packaging Design by Design Bridge.


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