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Mr. Kipling Snack Packaging Design by Robot Food

Mr. Kipling Snack Packaging Design by Robot Food

Mr. Kipling is a beloved brand of bakery snacks based out of the UK. Wanting to expand to the US and Australia, Robot Food was tasked with creating a look that puts the product front and center and didn’t rely on the brand’s history or invoking a sense of nostalgia. Beautiful product photography and bright full floods of colors make each box stand out on the shelf.

Mr. Kipling Snack Branding & Packaging Design by Robot Food.


Natalie is a graphic designer, illustrator, and generally awesome person at Vigor, a restaurant & beverage branding & marketing agency . She is passionate about branding and designs that create connections between people, communities, businesses, and new ideas, and is a dedicated, hard working designer with a sunny outlook and a knack for people. She enjoys late night road trips, knitting, making people laugh, and acquiring new accents.

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