Design with delicious intent.™

The Comma Cafe Branding by Ly DH

We all want to find those places in our cities that are havens for our spirits and our minds, places where we can rest, think, and breathe easy. The coffee shop ‘The Comma’ in Hồ Chí Minh City, is precisely that, a space where you can find yourself again in the company of friendly baristas and great coffee.
We love this brand personality, refined and elegant yet humble and playful. The use of a modern san-serif typography makes the brand feel minimalistic and refined but the use of grungy illustrations creates a contrast that lets the consumer know this place is approachable and authentic too. The Comma found a beautiful and appealing balance between those two visual languages and we are digging it.

The Comma Cafe Branding by Ly DH




Maria is a designer, creative, and human currently working at Vigor where she creates amazing branding and marketing alongside her extraordinary team. After leaving her hometown Bogota, Colombia, she ventured herself to the humid lands of Atlanta, GA. Where she is growing professionally and personally. Being a type 4 on the enneagram she sees life and creativity as a way to catalyze the world's beauty and strives to create things that arouse emotions in people, or at least a giggle. In her free time, she loves being outside, creating collages, and indulging herself in art, design, and anything creative that enhances her romantic views of the world.



G&G on the Gram
Feed your inbox with weekly inspiration

Feed your inbox with weekly inspiration

Join the email list to receive our weekly digest of restaurant branding inspiration.

You have Successfully Subscribed!