IS Creative Studio takes a typical design for a restaurant brand and simplifies it down to an eye-catching breath of fresh air. The rich, bright red-orange color grabs the eye, and rather than adding in additional illustrations and elements, the studio uses restraint to deliver a simple typographical solution.
The brand identity permeates throughout each touch point nicely. It really hits its stride in the packaging design where the simple design shines.
Grits & Grids® is a curation and critique of the world’s most remarkable restaurant, beverage, and hospitality branding, advertising, and design projects. Read more about this project »
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