Eventide Fenway is the next iteration of the now-iconic New England brand, Eventide Oyster Co., that Might & Main did the identity for. This version, however, repositions them for expansion into the fast-casual market. To quote the folks at Might & Main:
An interior inspired by long shadows and horizon lines carries forward the original restaurant’s nautical sensibility while updating it with sleek glass and metal surfaces. A completely custom suite of compostable and recyclable packaging enables on-the-go convenience, while large-scale illuminated signage lays claim to a corner of Boston’s busy Boylston Street.