Well, not so much a restaurant as it is a catering company, but it’s the same vein with the same focus: Food. The guys over at Matchstic Branding did an excellent job developing this company’s new brand and event to go to market. The challenge in their words:
Develop a brand identity for a newly acquired catering business in Atlanta. The Atlanta catering market is highly competitive and requires strategic positioning to gain market share.
The solution in their words:
For A Divine Event we positioned the brand as “a passionate love affair with food.” A truly heavenly event torn between divine creation and a devilish desires. The identity suggests the pinnacle of all temptation, the forbidden fruit, the apple. The style accentuates the elegance and beauty by which
A Divine Event is characterized.