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Mocktail Club Beverage Branding & Packaging b...

Mocktail Club Beverage Branding & Packaging by Design Army

With the rise of live health monitoring, non-alcoholic drinks are on the up and up. Mocktail Club is capitalizing on this health-oriented trend with a modern art twist. The ethereal overlapping brand colors and the simple black sans serif typefaces create a light, airy aesthetic typically found in minimalist abstract paintings. This same direction sets their products apart from other similar products and visually groups them in the same family as their boozy counterparts.

Simple and vibrant. Mocktail Club by Design Army.

 


Natalie is a graphic designer, illustrator, and generally awesome person at Vigor, a restaurant & beverage branding & marketing agency . She is passionate about branding and designs that create connections between people, communities, businesses, and new ideas, and is a dedicated, hard working designer with a sunny outlook and a knack for people. She enjoys late night road trips, knitting, making people laugh, and acquiring new accents.

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