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Fire Cider Rebranding by Mila Katagarova

Fire Cider Rebranding by Mila Katagarova

Since 2010, one of Shire City’s flagship products has been the handcrafted Fire Cider. This product’s mission is to be part of people’s everyday wellness routine by providing the highest quality Apple Cider Vinegar Tonic with the addition of superfood spices to boost up the benefits. Designer Mila Katagarova was task with the challenge to update their logo and the label designs for this product. She accomplished that by creating a monoline visual identity that is both simple and delightful, playing with different weights colors and sizes both in the artwork and typography.

Fire Cider Rebranding by Mila Katagarova


Maria is a designer, creative, and human currently working at Vigor where she creates amazing branding and marketing alongside her extraordinary team. After leaving her hometown Bogota, Colombia, she ventured herself to the humid lands of Atlanta, GA. Where she is growing professionally and personally. Being a type 4 on the enneagram she sees life and creativity as a way to catalyze the world's beauty and strives to create things that arouse emotions in people, or at least a giggle. In her free time, she loves being outside, creating collages, and indulging herself in art, design, and anything creative that enhances her romantic views of the world.

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