Say hello to Jazmín, a significantly re-imagined take on Globe Gothic. With one descender in the past and one ascender in the present, Jazmín expresses a personality that is both playful and refined. We especially like the memorability of characters like the f and g, which balance an illustrative sensibility with typographic pragmatism. In other words, both form and function.
And where most typefaces this unique are merely display faces suitable for a logotype or perhaps an environmental accent, LatinoType has built a robust and surprisingly versatile family in 8 weights with an enormous character set, making Jazmín suitable as a key player in a visual identity system. Plus, it features stylistic alternates, giving designers discretion on when to tone things down a bit or turn them up.
